The consumer confidence index hit a record high in 54 months in June thanks to positive sentiment over the election. A survey disclosed by Vice Rector for the University of the Thai Chamber of Commerce Saowanee Thairungroj, who is in charge of its research affairs, showed the consumer confidence index rose for the second consecutive month in June to 81.7, also a record high figure in 54 months.

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June Consumer Confidence Index Hits New High

On the demand side, the importance of external demand can be fully appreciated by recognizing that the bulk of inventories in Thailand are primarily inputs and finished goods for the export-oriented manufacturing. In the fourth quarter of 2009, for example, net exports and the change in inventories contributed 44 percent of the quarterly growth.
Government consumption will likely contract due to the phase-out of consumption measures of the first fiscal stimulus package. Investment is expected to recover, as capacity utilization rises and deferred maintenance, machine replacements and limited expansion of existing plants take place. In addition, there are indications that construction investment, long subdued, may be picking up.

There has been a massive outflow from China, particularly into energy and resources. The more savvy Thai companies are increasingly tailoring their investor relations strategies to the changes in power in the markets.
But while Thai bosses may feel powerless to change market perceptions about political risk, plenty can be done to at least separate one’s company from the herd. Too many Thai companies have free floats and trading liquidity that are too constrained to attract institutional investors.

In 1972 the Government took a further step in this direction by amending the “Announcement of the Executive Council No. 58 on the Control of Commercial Undertakings Affecting Public Safety and Welfare”. The changes extended Government control and regulation over the operations of finance and securities companies, which until then had operated fairly freely. Following these amendments, in May 1974, long-awaited legislation establishing “The Securities Exchange of Thailand” (SET) was enacted. This was followed by revisions to the Revenue Code at the end of the year, allowing the investment of savings in the capital market. By 1975 the basic legislative framework was in place and on April 30, 1975, “The Securities Exchange of Thailand” officially started trading. On January 1, 1991 its name was formally changed to “The Stock Exchange of Thailand” (SET).